4 Essential Sales Tips for Engineers | Adam Cogan

May 29, 2026

Not a salesman? No problem. Adam Cogan shares 4 practical tips to help engineers navigate sales meetings with confidence. Learn how to stop “selling” and start solving, how to talk numbers without the awkwardness, and why being transparent about your process wins more clients.

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Azure Bicep Explained | Build Repeatable Cloud Infrastructure | Ben Neoh & Rick Su | SSW User Group

22/05/2026

This session provides a practical introduction to scalable and maintainable cloud infrastructure practices.

AI / Azure / Cloud / Copilot / Development / GitHub / How To / SSW TV / Technology / User Groups
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3 Ways to Supercharge Playwright with AI Agents | Hark Singh | SSW Rules

15/05/2026

Discover how to connect Playwright with AI agents and unlock powerful workflows.

AI / Azure / Copilot / Development / GitHub / How To / Playwright / SSW TV / Technology / User Groups
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Stop Losing Enterprise Deals: Azure Marketplace for Compliance & Trust | Hark Singh | Consulting

08/05/2026

Selling software to enterprise clients isn’t just about features—it’s about trust, compliance, and data control.

AI / Azure / Copilot / Development / GitHub / How To / SSW TV / Technology / User Groups
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Why No One Can Agree on the “New” Button? | Adam Cogan

27/04/2026

Struggling to juggle a hotfix while mid-feature without losing your flow?

AI / Development / Enterprise Services / GitHub / How To / Promotional / SSW TV / Technology
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Stop Rationing AI: The Token Abundance Mindset Explained | Eddie Kranz | SSW User Group

17/04/2026

Eddie shares practical workflows using tools like Claude Code, worktrees, and batch execution to avoid context switching and dramatically improve efficiency.

AI / Copilot / Development / GitHub / How To / SSW TV / Technology / User Groups
1x1 Tech News 59

Tech News #59 | AI Arms Race Heats Up: Anthropic, OpenAI, Google & Meta Updates with Eve Cogan

16/04/2026

Eve Cogan breaks down the biggest and most controversial updates in AI.

AI / ChatGPT / Development / DevOps / Machine Learning / SSW TV / Tech News / Technology / Windows

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How to Improve Your Architecture and Code Reviews with Marcel De Vries and Terje Sandstrom

22/06/2012

Adam Cogan sits down with Marcel de Vries and Terje Sandstrom to breakdown the Software Development process.

ASP.NET MVC / Interviews
Scrum at Microsoft: See the TFS Agile Team do a Scrum (aka Stand Up)

Scrum at Microsoft: See the TFS Agile Team do a Scrum (aka Stand Up)

06/03/2012

In this video see a team at Microsoft (who are building the Agile project management tools used by millions of developers), perform their Daily Scrum. Commentary provided by Adam Cogan.

Interviews / Scrum / Special
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.NET To The Power of R1: An Introduction to R Development Language – TJ Gokken

28/11/2016

In this session, we will take a look at R from an introductory point of view and see how the power of R can be used by .NET developers.

ASP.NET MVC / Presentations / User Groups